Saturday Success: 99% of people get this wrong, retirement is a relic &
Making life & money work for you.
Welcome back to the Saturday Success Series email!
This week we have:
Master Yourself: 99% of people get success wrong
Master Your Money: Retirement is a relic, do this instead
The Weekly Special: Golden principles of great writing
The goal here is maximum value, so let’s get to it.
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Master Yourself
People are going to talk your ear off about hard work being key to success.
It’s not as true as they’d like you to think.
Success really doesn’t care how hard you work.
It only cares about you pulling the right levers.
This is why really successful people talk about leverage, a lot.
In this creator economy there are people pulling in 500k/year working 4 hours a day.
That’s like making 350-500/hour.
How much do you make?
They’ve learned leverage.
They’ve scaled.
The internet provides a leverage opportunity never seen before in history.
You can spend a few hours creating or building content, software, products, etc. then go to bed and wake up to earnings.
Now, here’s the catch. Because of course there’s one.
You do have to be prepared to think in terms of years not days or weeks.
Many creators making 100k+/year were toiling away a lot more than 4 hours per day for 2–5 years before they “made it”.
If you’re willing to invest those few years into yourself, you can have what they have.
Master Your Money
If you’ve read my stuff before you know I focus heavily on investing and building wealth.
So what comes next may be shocking to you.
When it comes to retirement…
I don’t plan on ever really doing it so I put only enough to get my employer match into my Roth 401k and call it a day.
I’m simply not focused on retirement savings in any traditional sense. And I don’t think you should be either.
Sure, I’ll move on from 9–5 work, eventually. As will you.
But with the internet and investment vehicles, we can (and should) make more money right up until we die.
So, instead of focusing on retirement, focus on options.
Make a bunch of money online. Keep scaling. Keep investing it. Keep repeating this simple process.
You want to build wealth so you have vast amounts of options in front of you.
Being online provides the best leverage ever known to man.
Use it.
Options > Retirement.
Weekly Special
Golden Principles of Great Writing
Great writing need not be difficult. Like most things, we have the tendency to overcomplicate matters.
These simple tips will help you become more prolific.
And remember- you need both quality AND quantity to be a successful writer.
Draft fast, edit slow
Get your ideas out, all of them. Create outlines. Free flow with your writing.
Then edit ruthlessly. Cut out all the bullshit.
Do you know the biggest compliment I get as a writer? “Your make things so simple and easy to understand!” Music to my ears.
Keep it simple af
Write like you’re writing for a 10 year old. It should be direct and simple.
People like short sentences. And numbers.
“80% of Americans under 65 have less than 5k in cash” reads better than “most Americans are poor”.
Clear aim
What’s your goal with this article?
You need to have a target reaction you’re looking for. Educating? Entertaining? Persuading?
Pass the “what’s the point?” test before you hit publish. Don’t just send trash out into the abyss. Have a reason for writing.
Spread out
Do not write in long paragraphs. Online writing is the opposite of school writing.
The more white space and less words, the better.
Tell a story
All the brands you love, tell a story.
Humans are storytellers by our very nature.
You have a million memories you can pull from. Even those stories you think are old news, they’re new to us.
So when you have something to say, tell us in a story.
Sean Kernan and Tim Denning are masters at this.
Thanks for reading! If you found this valuable, please share with someone who could use it. See you next Saturday!
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